Cradlepoint

Event Specialist

Job Locations US-ID-Boise
Job ID
2021-1983
# of Openings
1
Category
Marketing

Overview

This role will report to the Senior Marketing Manager, Corporate & Virtual Events and will plan and execute webinars, virtual events, specialty regional events and sponsorships/exhibits at industry conferences and trade shows. World-class events help the company gain access to, build trust with and close deals with our core audience. Expertly executed events reach new prospects and business opportunities, increase brand awareness and build brand affinity. The right candidate will serve as an event expert, working closely with all areas of marketing, to identify event goals, messaging, booth design/layout, virtual event design and coordination of logistics for events. 

Responsibilities

  • Organize and manage the presence of Cradlepoint at hosted webinars, digital speaking sessions, conferences, industry trade shows, and exhibitions
  • Organize and streamline the event processes: Including research, booking, vendor management, planning, shipping, staffing, and budget management
  • Identify and secure speakers, and staff for each event coordinating with internal executive staff
  • Develop creative, out-of-the ordinary, experimental marketing plans to boost attendance and increase audience engagement
  • Analyze the success of each event and propose creative new improvements for the event experience
  • Monitor event opportunities and measure event ROI
  • Learn the Cradlepoint technology, use cases, and software demos to effectively convey the Cradlepoint value proposition at trade shows and events

Qualifications

  • BA/BS degree in marketing, communications, hospitality, journalism (or relevant field) or equivalent working experience
  • Minimum of 3-5 years' experience in event planning/management, vendor relationship management; additional experience in B2B, IT/Networking, SaaS is a plus
  • Must be an excellent communicator, with a great attitude and personality for employee relations
  • Have working knowledge of other service-oriented roles including: virtual event platforms, space management, audio/visual, décor, entertainment, signage, housing, and speaker management
  • Have the ability to multi-task and prioritize responsibilities on strict deadlines
  • Be experienced in managing multiple vendors and multiple projects at once
  • Excellent organizational skills, highly proactive, and detail-minded with proven experience finding creative ways to do more with less and a track record of delivering results on time—and on budget

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Cradlepoint is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, sex, marital status, national origin, age, sexual orientation, handicap, disability, or any other protected class status pursuant to applicable law.

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